Wednesday, July 20, 2016

11th Sandugo Trade Expo opens today at the ICM

TAGBILARAN CITY, July 20 (PIA)--Bohol again becomes the nub of local product exporters as the Department of Trade and Industry, along with the regional small medium enterprise development (SMED) councils bring in the 11th Regional Sandugo Products Trade Expo 2016 (Sandugo Trade Expo 2016) at the Block of the Island City Mall, today, July 20 until the 25th.

The Sandugo Trade Expo 2016 returns with an innovative range of locally-made products crafted with the passion of local craftsmen who incorporate into their products indigenous materials and designs, DTI said.

Set in Bohol which has become a heavy tourism hub, the Sandugo Trade Expo 2016 brings out to the show booths products that cater to the growing retail market, the DTI invitation to exhibitors stated.

Up for grabs are products like gift items, decors and housewares, furniture and furnishings, fashion accessories and processed food.
From its conceptualization, the Bohol Sandugo Trade Expo, then called trade fair, has provided the venue for small-scale cottage industry producers and has showcased innovations in the local implementation of the One Town One Product marketing strategy.

In the recent years, when the green tourism took the consciousness of green travelers, a shift to the more sustainable green technology also took local crafts into its swirl.

Opening today at 4:00 at the ICM, this year's expo, which is again expected to be a regional marketing event, brings in tangible products which are the results of the regional trainings and design fusion which the DTI and its allied designers as well as international experts have cascaded to enhance local crafts.

Like last year and the past years, Sandugo trade expos have showcased products from Bohol, Cebu. Negros, Siquijor, a handful from Region 8, the best of Luzon especially from the Bicol regions and Mindanao, represented by Regions 9 and 10.

And just like the past, product prospectors especially those selling in the international markets are expected to, at least exchange cards with craftsmen of firm up linkages for bulk buys or long term order placements.

This year's expo picks the theme: Sustaining Gains, Fostering Innovations. Going Full Speed.

In the end, it is still the local craftsmen who have been hard up with their markets exposure that would tend to benefit from these trade expositions, and the idea of inclusive growth can finally get to be translated into more options for the region's poor, DTI Bohol Officer in Charge Maria Soledad Balistoy said. (rac/PIA-7/Bohol)

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